Project-List

Rightside’s clients are pretty eclectic—a melting pot of brands and industries. It keeps things interesting, and well, keeps Rightside inspired. Browse some recent projects; it just might turn some gears.

Ben & Jerry's: Cookie Cores



Expanding on the Core line launched in 2014, Ben & Jerry's recently debuted their newest concoction: the Cookie Core. Three premium ice cream flavors with a cookie butter core down the center of the pint.

For this global new product launch, we worked with Director Neil Madsen Ryan to create 12 different videos for markets worldwide. In a small neighborhood bakery, Ben & Jerry's Flavor Guru Peter Lind gave us the scoop on the inspiration behind these new flavors and taught us all about the cookie butter that makes them so delicious.